Destination Marketing Manager H/F (Hanoi - Vietnam)

Réf. 269563

CDI - Marketing

Pays : Vietnam - Hanoi

Début : dès que possible
Rém. : À définir


Who we are...

EASIA TRAVEL CO., LTD is a Destination Management Company (DMC) with 14 offices in Vietnam, Cambodia, Laos, Myanmar and Thailand. We cater to exclusive travel professionals (Tour operators, Travel agencies, MICE agencies) on a B2B basis and supply our partners from Europe and the USA with incoming tourism services.

Specialized in creating tailor made travel experiences, we are one of the leading travel agencies within the region, and chosen DMC of some of the biggest and most renowned tour operators within the business.

The company is continually growing and always seeking qualified and motivated people to join our dynamic and creative team.

For more information, feel free to have a look at our website:



Destination Marketing Manager H/F (Hanoi - Vietnam)

We are looking for...
An enthusiastic and engaged Destination Marketing Manager based in Hanoi - Vietnam. 

Purpose of role

Contribute to the destination growth by generating, driving & delivering the destination strategy through, innovative sales support, partnership, events and the entire activation plan development. Lead, coach and develop the marketing team.

Key Job Accountabilities

Destination Strategy

  • Define the destination strategy, in accordance with the international marketing objectives, by identifying drivers for growth, potential for new client acquisition for all markets
  • Present and get approval on the strategy and the action plan proposal from senior management by presenting, influencing and networking with relevant departments
  • Drive gap analysis of the destination by identifying new products needs and/or distribution opportunities 
  • Activate the destination and launches strategy, both online and offline, working with all departments which could be involved.

New product launches & Activation Plan

  • Generate innovative ideas to launch products and encourage innovative thinking in the destination marketing team
  • Create and permanently adapt, offline and online marketing tools supporting the product launches
  • Ensure operational excellence for the product launches in regards to timing and in collaboration with the production and sales departments. 

Markets intelligence

  • Ensure markets operational excellence by sharing information and best practice and following up the execution at market level
  • Understand and integrate in any proposed action a full understanding of consumers behaviours in different markets
  • Exploring markets trends and competitiors strategies to gain competitive advantage 


  • To recruit manage, coach and motivate the marketing team by being able to prioritize their workload and offer ongoing development opportunities
  • Responsible for maintaining the brand values of Easia Travel.
  • To perform other related duties as assigned or requested 

Competencies required

  • Fluency in English
  • Entrepreneurial work ethic
  • Ability to self-manage workload and multi-task to tight deadlines
  • High curiosity
  • Good organizational, financial and time management skills
  • Ability to identify and incorporate new trends in the destination strategy.
  • Intense commercial sensitivity
  • Impeccable eye for detail
  • Listen and Communicates effectively: verbal and written communication, presentation skills, communicate to senior stakeholders in an international & multi-cultural environment
  • Actively network: across different functions, across different destinations & markets 

Hierarchy relationships

The Destination Marketing Manager is placed under the responsibility of the Head of Marketing international and she or he is managing the marketing executives in the destination. 

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